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Business & Economy

Local businesses, major employers, retail development and the regional economy.

Pop’s Bargain Outlet in Turlock: Its History and Local Story

in Business & Economy/Food & Drink
Pop’s Bargain Outlet in Turlock, photographed in October 2022. 360-degree photography by Joseph Nguyen, G Tour Photos, via Google Maps.

Before a Facebook post had people talking about a $38 grocery haul, Pop’s Bargain Outlet had already been part of Turlock for years. In 2012, the South Center Street store even became a homecoming stop for a young local cyclist returning from a trip around the world.

A South Center Street Business Since 2003

The clearest documented starting point is April 2003. The Better Business Bureau’s business record gives April 9, 2003, as the business’s start date and identifies Tony Vargas as the owner. It also lists the business name PopsCo, Inc., and a July 2011 incorporation date.

A separate 2017 California appellate opinion places a store called Pop’s Bargain Mart at the South Center Street property beginning in April 2003. Together, those records establish more than two decades of local history behind the Pop’s people are discussing today.

The name varies in older records: Bargain Mart, Bargain Market and Bargain Outlet all appear in listings. The address and business details help identify the Turlock store. This is the Pop’s at 468 S. Center Street, Turlock, also listed by some directories as 470 S. Golden State Boulevard, Turlock.

Tony Vargas and a Cyclist’s Homecoming

One of the store’s most memorable newspaper appearances had little to do with groceries. The Turlock Journal reported in July 2012 that Erin Nelson, then 20, finished her nearly two-year world cycling journey with a stop at Pop’s.

Erin had set out on November 6, 2010. Tony supported the trip with monthly financial help and additional money when she needed it, according to the report. By the time she returned, her journey had taken her through countries in Europe, the Middle East and Asia.

“We are all proud of her.”

Tony Vargas, quoted by the Turlock Journal in 2012

The Journal’s story includes a photograph of Erin arriving with fellow cyclists outside Pop’s. Her stop there was a thank-you to Tony for helping her finish the trip.

A short Pop's Turlock timeline: recorded business start in 2003, cycling sponsorship beginning in 2010, a homecoming stop in 2012 and renewed attention in 2026.
Selected milestones from business records and local reporting. The 2010-2012 entries refer to Tony Vargas’ support of Erin Nelson’s cycling journey.

Where the Changing Shelves Come From

The 2017 court opinion preserves an unusually specific look at the store’s buying operation at that time. It describes inventory collected from a company in Stockton, loaded onto a truck on wooden pallets, then brought to the Turlock property and unloaded with a forklift. The account also mentions warehouse storage.

A March 2025 Modesto Bee report by Maria Luisa Figueroa, syndicated by AOL, placed Pop’s among the area’s local salvage grocers. It identified the Turlock store and a smaller Ceres location, describing both individual items and bulk purchases. Pop’s is a separate business from the Grocery Outlet supermarket chain discussed in the same report.

The useful distinction is the kind of visit: Pop’s invites browsing what has arrived. A regular supermarket is where you are more likely to expect the same brand and package size each time. A Pop’s trip may fill part of the weekly list, or turn up an unrelated household purchase.

What Stands Out at the Turlock Store?

The red Pop’s lettering and wood-sided exterior in the California Insider post we shared are recognizable before you see a price tag. Inside, the draw is the range of merchandise gathered under that name. A 2026 feature on the Turlock store describes packaged groceries alongside paper goods, cleaning supplies, pet products and refrigerated or frozen finds.

  • Food and household goods share the trip. Candy or cereal may be the reason for stopping, but the selection extends beyond a conventional grocery basket.
  • There is a bulk-buy side. Large packages can appeal to households or people buying for a gathering, while smaller purchases let a first-time shopper try the store.
  • The selection changes. A particular find can be worth returning for without becoming something the store always carries.
  • It has a history of local recognition. The 2017 Best of 209 results listed the winner of its Bargain/Discount Store category as “Pops grocery outlet,” years before the current Facebook attention.

The $38 haul in the recent post is one shopper’s reported experience. A different list, or a visit on another day, will produce a different receipt.

What to Know Before Visiting This Pop’s

Turlock address: 468 S. Center Street, Turlock. Phone: 209-668-7677. Call for current hours, a specific product or return terms; published closing times vary among directories.

The questions in our Facebook thread about package dates are worth taking seriously. USDA explains that “Best if Used By” generally concerns quality and “Sell-By” concerns store display time. A date alone does not establish that an item is safe. Infant formula should not be bought or used after its use-by date.

Three shopping checks: read the label, inspect the package and plan how to use the purchase.
Read the full label, inspect the package and choose quantities you will use. Editorial illustration.

The FDA’s guidance for surplus-store shoppers says to avoid swollen or leaking cans, damaged can seams and torn or apparently resealed packaging. Check the size as well as the price, and ask about anything unclear before checkout.

For more Turlock businesses, browse our Shopping and Dining guide. The History of Turlock pages cover other local people and places. If you are going by bus, our Turlock Transit guide explains how to plan a ride and carry your purchases home.

What Do You Remember from the Turlock Pop’s?

How long have you been shopping there, and what do you remember from your first visits? Add your story to the existing Facebook conversation.

Turlock Approves $100,000 for Highway 99 Welcome Signs

in Government & Elections/Business & Economy
Conceptual illustration of community-message panels on a roadside sign beside Highway 99.
Conceptual illustration, not an installed sign or an approved city design.

Those empty spaces on tall shopping-center signs beside Highway 99 could soon carry a welcome from Turlock. The City Council has approved $100,000 for community-message panels, using tourism reserves to put existing sign space to work.

The Turlock Journal reports that the council approved the funding Tuesday, October 13. The city’s staff report explains what the money could buy, how private property owners would participate and what still needs to happen before installation.

What the $100,000 Would Buy

The Highway 99 Community Promotion Project would fill vacant panels on existing pylon signs visible from the freeway. Staff estimated that $100,000 could cover roughly three pylons, using both faces, with 16 city-funded panels in total. Those are preliminary estimates. Actual prices, repair needs and signed property agreements will determine the final count.

The budget comes from unallocated reserves in Fund 120, the city’s tourism fund. It can pay for:

  • Making and installing the city’s panels.
  • Applicable taxes and permit fees.
  • Repairs or repair contributions included in approved property-owner agreements, along with other necessary project costs.
The $100,000 tourism-funded budget covers panels and installation, taxes and permits, and agreed repairs. Preliminary scope: three existing pylons and 16 city-funded panels.
The staff estimate is three existing pylons and 16 city-funded panels. Prices, repairs and property agreements will determine the final scope. Graphic: Local Turlock, based on the city’s October 13 staff report.

A Welcome in Space That Is Already There

The city wants the panels to improve the appearance of empty signs while making Turlock more visible to visitors, prospective businesses and developers. The Journal quoted public information officer Joseph Spangler offering examples such as “Welcome to Turlock,” “Shop Turlock” and “Come Back Soon.” Those examples describe the idea; the staff report leaves city-panel design to coordination between the city manager and the corresponding property owner.

The location matters. A freeway driver can pass Turlock without seeing its older business district. Our Highway 99 history follows the change from the old route through town to the bypass. Today, the freeway also serves the shopping areas around Monte Vista Avenue and Countryside Drive. Our shopping and dining guide connects those centers with businesses elsewhere in town.

How the Private Signs Would Be Used

Each participating property owner would have an individual memorandum of understanding with the city. The proposed arrangement allows city-funded panels to remain without ongoing rental charges. Agreements would spell out minimum display periods, access, maintenance, replacement and removal conditions, and protections for the city’s investment.

The community messages could move or come down as businesses occupy the developments and need their own signs, subject to the agreement for that property. That makes the display terms an important part of the purchase: the city needs to know how long its panels can stay and what happens when a tenant needs the space.

Repairs are another variable. Staff identified at least one damaged sign and expected its owner to request city-funded repairs in exchange for use of the sign without rent. The report describes an anticipated request, rather than a completed repair agreement.

Community Partners Would Pay Separately

Stanislaus State and other community partners have expressed interest in buying panels too, according to the staff report. Participating organizations would contract with or pay the city-selected vendor directly for their own panels. Their payments would sit outside the city’s $100,000 expenditure limit. Spending more city money would require further authorization.

Tasks ahead include property agreements, competitive pricing, fabrication and installation. Work may happen in phases, and the staff report sets no installation date.
A conceptual outline of the work ahead. The staff report sets no installation date. Graphic: Local Turlock, based on the city’s October 13 staff report.

What Happens Before Installation

Staff’s early pricing put the anticipated work above the city’s $25,000 formal bidding threshold. The report proposes combining participating locations into a coordinated purchase where practical, to seek competitive prices and consistent fabrication and installation. Contract awards must follow the applicable approval rules, including another council decision if required.

The work may happen in phases as prices and participation become clear. The staff report supplies no installation date. The details to watch next are the participating locations, executed agreements, final panel count and procurement approvals.

You can read the proposal under Action Item 9B in the October 13 council record, which links the staff report, proposed resolution and sample property agreement.

What Should Turlock’s Welcome Signs Say?

Share an idea for the panels in the Facebook discussion.

La Mo in Downtown Turlock: The Courtyard, the Coffee and the Family Behind It

in Food & Drink/Business & Economy

La Mo’s recent scan-to-order post has two choices: cafe or cocina. That small distinction is useful if you have only stopped for a latte, or only know the courtyard as a place for breakfast. The coffee shop and the restaurant share a downtown address, but have different menus, ordering links and hours.

Find them at 310 East Main Street. The family-owned business describes itself as a Latin bistro and coffee shop, with the restaurant tucked into a courtyard behind Main Street.

Coffee First, or a Meal in the Courtyard?

  • Coffee shop: Monday through Friday, 7 a.m. to 4 p.m.; Saturday, 7 a.m. to 3 p.m.
  • Restaurant: breakfast and lunch Tuesday through Saturday, 8 a.m. to 2 p.m.
  • Order drinks and cafe items: Cafe Orders.
  • Order from the kitchen: Restaurant Orders.
  • Phone: 209-632-6655.

A Monday coffee stop does not mean the restaurant is also serving lunch. Likewise, the cafe stays open later than the kitchen on its listed operating days. La Mo posts schedule changes and seasonal specials on its own channels.

The Menu Has More Range Than Coffee and Pastries

The restaurant ordering menu includes chilaquiles, huevos rancheros, a Latin Benedict and sourdough orange French toast. Its wedding chicken platter pairs grilled chicken with a medium-spicy cream sauce, rice, beans and tortillas. There is also a wedding chicken burrito, a jicama salad and a tamale of the day.

Several dishes are specifically marked unavailable on Saturdays, including sopitos and beef picadillo empanadas. That makes the live menu worth opening before you decide what to order. Seasonal dishes and availability can change, so the menu link is more useful than a permanent list of every price.

The coffee shop says it now roasts in-house, makes its beverage syrups from scratch and serves Nutcher Family milk and Rishi Tea. Those details distinguish its current operation from the original coffee launch, when the shop bought coffee from a Modesto roaster.

A Mother and Two Daughters Built the Coffee Side

The Journal’s August 2014 opening story identified owners Gloria Smallwood and her daughters Hillary Smith and Brityn Butrick. The cafe flanked the entrance to Shoppers’ Eden, where the family already operated its restaurant.

From the beginning, the drinks were a project of their own. The opening menu included scratch-made chai, house syrups and loose-leaf tea. A Community Coffee offered a suggested price while allowing customers to pay what they could. The family donated tips from its friends-and-family soft opening to Teen Challenge.

The cafe gave the family another reason for customers to linger in the courtyard, with drinks available beyond the restaurant’s breakfast and lunch service.

The First Anniversary Was a Coffee Festival

By its first anniversary, the shop had become a coffee destination in its own right. The Journal reported on a courtyard Coffee Festival featuring roasting demonstrations, tastings, a latte-art competition and a screening of A Film About Coffee.

Hillary described how much she had learned about specialty coffee during that first year. The lineup brought La Mo together with other regional coffee businesses, including Modesto participants. It was an early example of the courtyard doing more than seating diners.

Another Local Business Story Came Through Its Kitchen

In 2022, the Journal profiled Tito Alvarez, then La Mo’s executive chef, as he opened Tito’s Parrilla. He had worked at La Mo since 2015 and became executive chef in 2018, according to that report.

Tito and his father bought a used food truck before the pandemic. Illness and family losses delayed the project, but the truck opened on January 4, 2022. At the time, Tito worked mornings at La Mo before heading to his own business.

For a visit now, choose the cafe or kitchen ordering link first. If you plan to stay downtown afterward, the Downtown guide covers nearby stops, and the shopping and dining directory connects other independent restaurants.

What Do You Order at La Mo?

Coffee, breakfast or lunch in the courtyard? Tell us your regular order on the original La Mo share.

Keep Reading

Downtown Turlock | Shopping and Dining

Amazon in Turlock: Inside MCE1’s Big-Item Business, History and Jobs

A red tractor pulling a blue Amazon Prime freight trailer on Highway 403 in Oakville, Ontario.
An Amazon Prime freight trailer on Highway 403 in Oakville, Ontario, in June 2026. Photo: VynedJ / Wikimedia Commons, CC BY 4.0; cropped and resized.

The enormous Amazon building west of Highway 99 has a particular job: handling the awkward, heavy things that do not fit neatly into a small-package warehouse. Exercise equipment, patio furniture, appliances and large bags of pet food were among the products described when Turlock’s fulfillment center opened in 2022. Its name inside Amazon is MCE1. The facility is at 3200 Fulkerth Road, Turlock. The county’s economic-development strategy records a 1,080,308-square-foot building—usually rounded to 1.1 million… Keep Reading

Blue Diamond in Turlock: The Farmers and Factory Behind the Almonds

Blue Diamond Almonds Nut and Gift Shop exterior in Salida, California.
Blue Diamond’s Nut and Gift Shop in Salida, photographed in March 2022. Photo: Sarah Stierch / Wikimedia Commons, CC BY 4.0; cropped and resized.

Almonds do more than grow around Turlock. At Blue Diamond’s Washington Road plant, they become flour, sliced and roasted ingredients, and the base for Almond Breeze almondmilk. The name on the supermarket shelf belongs to a cooperative owned by growers—a business that started in 1910, more than a century before its factory opened here. The shop pictured above is Blue Diamond’s Salida location. Turlock’s plant is a manufacturing workplace at 1300 N. Washington Road, Turlock.… Keep Reading

Gallo: The Modesto Family Behind a Global Wine Business

Bell tower and red tile roof at Bridlewood Estate Winery in Santa Ynez, California.
Bridlewood Estate Winery in Santa Ynez, photographed in 2018. Photo: Sarah Stierch / Wikimedia Commons, CC BY 4.0; cropped and resized.

A bottle of Barefoot, a can of High Noon and the name above Modesto’s performing-arts center have a family connection. The business behind those drinks began in a rented Modesto building in 1933. It grew into wineries, vineyards, glass furnaces and a worldwide distribution network—with Livingston operations and a long employment connection to Turlock’s university. The company now calls itself GALLO. Many Valley residents still know it as E. & J. Gallo Winery, the name… Keep Reading

Foster Farms: From a $1,000 Loan to a Valley Institution

Guests photograph Apple, a turkey raised at Foster Farms Wellsford Ranch near Modesto, in the White House Rose Garden on November 24, 2010
Apple, raised at Foster Farms’ Wellsford Ranch near Modesto, meets the cameras at the White House on November 24, 2010. Official White House photo: Chuck Kennedy, public domain; resized.

Foster Farms began with a $1,000 loan and a husband and wife raising poultry outside Modesto. For Turlock, the story became much bigger than a label in the grocery store: turkey plants, hatcheries, feed deliveries and paychecks. The name is still familiar, but the business has changed. The Foster family sold the poultry company in 2022, and its fresh-turkey operation in Turlock closed in 2025. Founded: 1939 by Max and Verda Foster, near Modesto. Headquarters:… Keep Reading

New & Notable in Turlock: Shops, Restaurants and Things to Do

A bookstore has arrived in the old Forever 21 space. Chick-fil-A has opened near Farmer Boys at Tuolumne and Countryside. Del Taco has a new Monte Vista Avenue location. Turlock’s 2026 openings also include an independent Mediterranean kitchen on Geer Road and indoor golf on Golden State Boulevard. Several of the new businesses cluster along Countryside Drive in northwest Turlock. Barnes & Noble: A Bookstore at Monte Vista Crossings 2693 Countryside Drive, Turlock · Store… Keep Reading

Ten Pin Fun Center: Bowling, Games and a Night Out in Turlock

Ten Pin Fun Center brought bowling back to Turlock after a 22-year absence. Today, the Countryside Drive venue combines 34 lanes with an arcade, laser tag and a restaurant—enough for a birthday party, a family afternoon or an evening that carries on after the last frame. 3700 Countryside Drive, Turlock · Official website and reservations What Can You Do at Ten Pin? Bowling is the main attraction, with 34 lanes, including eight VIP lanes. The… Keep Reading

Cotta’s Kitchen: Family Recipes and Farm Roots on East Main Street

Cotta’s Kitchen: family recipes on East Main Street, with an original place-setting illustration.
Original illustration by Local Turlock.

Before Angela Cotta ran a kitchen on East Main Street, she conducted an 80-piece orchestra at a Warner Bros. sound stage. She recalled that Los Angeles film-composing work in a 2014 Journal interview. Her love of food began much earlier, on her grandparents’ almond ranch in Ceres. Cotta’s Kitchen brings those family recipes to Turlock. Its official website describes fresh, seasonal ingredients and sends customers to its social pages for the latest news. Alongside its… Keep Reading

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