Sunday is National Ice Cream Day and, like all food holidays, it's a great time to discuss some preferences.
We have the favorite flavors for California (and the nation) thanks to the Ice Cream Index, a study on U.S. consumption preferences and trends conducted by market research Top Data.
Consumption is up — not surprising given our sustained interest in comfort food — 29% from last year, with the biggest gains in June and July.
The top three flavors in the nation this year are chocolate, rocky road and Neapolitan. For California, the top five varieties are rocky road, Neapolitan, green tea, coffee and coconut.
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